Sheryl Crow and Blue Jeans Go Green Volunteer at Build-A-Thon



A cheer went up at the house at 4925 America.

Employees and board members of Cotton, Inc. gathered on the second day of Build-A-Thon to begin installing denim insulation. The volunteers  would spend the day working hard on site, installing insulation and helping with framing, roofing, and more, as well as running a Denim Recycling Station. Their Blue Jeans Go Green program collects old denim to be recycled into the very insulation they were installing. Leading the charge was the day’s most celebrated volunteer, nine-time Grammy Award-winner Sheryl Crow, who has been promoting the program around the country. She installed insulation and toured the Build-A-Thon sites before joining NOAHH’s local supporters for a special luncheon hosted by Fidelity Bank.

The second day saw great progress as Cotton, Inc. joined the hundreds of active service AmeriCorps, AmeriCorps alumni, and other volunteers, and though the heat continued its early summer swelter, the torrential rain storms politely waited until the build day was over (in turn bringing a cooler morning for day three!). The enthusiasm and determination of the Cotton, Inc. volunteers brought new energy to the site, and everything was ready in time for the delivery of shingles midday as volunteers worked inside and out.  The sheathing and shingles were in place before the buses left for the day and the rain storms moved in.

More than just putting in a bit of hard work and collecting denim, Sheryl Crow and Cotton, Inc. helped bring attention to New Orleans East, part of the Ninth Ward that was not the focus of as much media after the storms of 2005 despite extensive flooding and damage. The hard-hit area is now home to over 60 Habitat houses (and more to come), and none of that would be possible without the continued support of thousands of people from around America, and their support would not be possible without the focus voices like Sheryl Crow’s bring to the efforts of so many trying to restore and revitalize one of the many still-suffering corners of New Orleans.